Six Areas Where AI Is Improving Customer Experiences
Posted on FORBES Blog
This year's hard reset is amplifying how vital customer relationships are and how much potential AI has to find new ways to improve them.
- 30% of customers will leave a brand and never come back because of a bad experience.
- 27% of companies say improving their customer intelligence and data efforts are their highest priority when it comes to customer experience (CX).
- By 2023, 30% of customer service organizations will deliver proactive customer services by using AI-enabled process orchestration and continuous intelligence, according to Gartner.
- $13.9B was invested in CX-focused AI and $42.7B in CX-focused Big Data and analytics in 2019, with both expected to grow to $90B in 2022, according to IDC.